Sr. Content Writer

November 02, 2022 |

Position objective:  

  • The objective of Sr. Content Writer is to meet the requirement with creative content aligning to brand as per the projects assigned. To write engaging pieces of information, maintaining the brand image of the company.

Roles/responsibilities:  

  • Responsible for writing compelling and original articles on various topics as per the brand framework.
  • Develop engaging content for articles, blogs, and social media to entice and engage the audience.
  • Send the content after thoroughly checking it for flow, structure, and readability.
  • Ensure that web page content is edited & updated timely and properly; adhering to creating a good user experience.
  • Think up topics for blogs after research on latest events, competitor analysis and as per the need of the hour for the project.
  • Contributing promotional write-ups (Events, Seminars, & Webinars) wherever necessary.
  • Engage, manage and expand the base of our social media with updated and trending content.
  • Develop prototypes and storyboards using a multitude of media creation and graphics editing tools.
  • Keeping an eye over competitors by staying in the competition and ensuring how content can be updated from time to time.
  • To be able to write the Website content and any other piece of content as per the SEO standards.
  • Maintain work backlog

Key Behavioral Competencies:

  • Problem-solving & Creative Thinking -The ability to think creatively and work collaboratively with teams to solve business challenges.
  • Decision making - The ability to make decisions around things such as scope, assessing the viability of solutions etc.
  • Verbal & Written Communication Skills - The ability to communicate effectively and understand the executive as well as customer requirements.
  • Brand Awareness– Know about the development related to the project that helps in developing the brand.
  • Be aware of the Trends– Know all the trends in content writing and type of content developments.

Qualifications & Certification: 

  • Any Graduate with specialization. 
  • Mass Communication and Journalism

Experience:

  • A minimum of 2-3 years of Content Writing & Content Strategy 

Skills:

  • Research & development skills
  • Familiarity with web publications
  • Verbal & written communication
  • knowledge of SEO
  • Creative thinking
  • Critical analysis skills
  • Brainstorm & ideate for content scheduling
  • Proof reading